March Workshops – Social Media Marketing and more…

Taming Tech-Zilla: Mastering Social Networking and Social Media

Wednesday, March 10th – 6:30pm to 9:30pm, and Wednesday, March 17th – 6:30pm to 9:30pm, SCV Center for Photography

This workshop walks you step by step through the process of building your presence on the internet. This is based on real-life experience among photographers over the past year. It is relevant and current. You will learn how and why to get started now. Topics will include keeping costs down but impact high, how to identify and leverage photography-related networks on the web that are targeted to your key customers. How to use and how not to use Facebook, Twitter, and Flickr. How and when to use a PR service, and much, much more.

You’ll learn:

How, and why to get started nowThe most important thing to do first to give you a strong start
Building a plan and timeline to guide your work
Keeping costs down, and impact high
How your website or blog can help you – or hold you back
How to use – and how not to use – Facebook, Twitter, FlickrHow to identify, and leverage photography related networks on the web that are targeted to your key customers.

You don’t have to be an expert photographer to benefit from this workshop! Use this link to register now! … or send me an email at davidsaffir(at)mac.com

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Mastering Event Photography, Saturday, March 27th – 9am to 4pm

Event photography can be a great moneymaker for you in your photography. Here are a few examples: retirement parties, baby showers, wedding anniversaries, and corporate celebrations just to name a few. How do you succeed at photographing dozens of people having a good time? This workshop will show you how. We will discuss the pre-event, the big day and post event. We will also talk about gear, processing and marketing.

In this workshop you’ll learn how to:

Create your marketing message, sales strategy, product offering, and pricing
Recruit customers and book events
Scout the location, who to talk to on-site, and what to say
Handle the pre-event meeting with your customer
Developing a script for yourself
Sign up event-goers for extra prints
Filling orders, collecting payments and delivering prints, images and/or slideshows
And much, much more…..

You don’t have to be an expert photographer to benefit from this workshop! Use this link to register now, or send me an email at davidsaffir(at)mac.com

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